WAA Site

Intro text 32 medium lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis. Ut elit tellus, luctus nec ullamcorper mattis.

ROLE

Lead Visual and UI Designer

TEAM

Collaborated with Senior Visual Designer, Digital Team, Marketing Team, Video Team, Alumni Relations and Engagement Teams, Leadership

LIVE SITE

uwalumni.com

DESIGN PROBLEM

Overview text 18 medium lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. 

DESIGN SOLUTION

Overview text 18 medium lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.

H2 46 Semi Heading Text Here

Text 18 medium lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

OVERVIEW

The redesign of the Wisconsin Alumni Association (WAA) website was part of a comprehensive review of the WAA brand. The Creative objectives included: establish a brand direction, incorporate relevant and inspiring visuals, develop a consistent framework to streamline workload while allowing for customization, make mobile-friendly, meet accessibility standards, introduce user to related content.

ROLE

Lead Visual and UI Designer

TEAM

Collaborated with Senior Visual Designer, Digital Team, Marketing Team, Video Team, Alumni Relations and Engagement Teams, Leadership

LIVE SITE

uwalumni.com

Text 24 mediium lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

ROLE

Lead Visual and UI Designer

TEAM

Collaborated with Senior Visual Designer, Digital Team, Marketing Team, Video Team, Alumni Relations and Engagement Teams, Leadership

LIVE SITE

uwalumni.com

OVERVIEW

The redesign of the Wisconsin Alumni Association (WAA) website was part of a comprehensive review of the WAA brand. The Creative objectives included: establish a brand direction, incorporate relevant and inspiring visuals, develop a consistent framework to streamline workload while allowing for customization, make mobile-friendly, meet accessibility standards, introduce user to related content.

H3 32 Semi

Body 16 lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

H3 32 Semi

Body 16 lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.

NEXT PROJECT

H3 Project Name

Text 18M Lorem Ipsum Dolor Sit

ROLE

Lead Visual and UI Designer